The Story of our Logo: the Red Thresher Shark

Every great idea has a story, and ours begins on a very special day – my birthday. On that day, I was on a liveaboard dive in the stunning Red Sea, exploring the fascinating underwater world. The sun shone warmly from the sky and the water sparkled invitingly. Surrounded by the dazzling diversity of the sea, I was full of anticipation for the adventures that awaited us.

As we dove underwater, we were overwhelmed by the beauty and diversity of marine life. Suddenly, from the blue of the sea, it appeared – a majestic thresher shark. Its mischievous yet graceful nature caught my attention. It was a magical moment that I will never forget.

Back on board, inspired by this encounter, our guide decided to give me a very special birthday surprise. He took some crayons and painted a birthday card featuring the fearless thresher shark with its impressive fins. The shark was red, symbolizing passion and adventure, and a white crossbar, reminiscent of the diver down flag, added a striking accent. This creative artwork became the highlight of my celebration and the inspiration for what we know today as our logo.

This card, once intended as a simple birthday surprise, found its way into the hearts and minds of our team. We realized that the thresher shark is not only a symbol of the sea, but also of discovery and adventure – values that are close to our hearts and that we want to share with our customers.

Thus our logo was created: the Red Thresher Shark with the white crossbar. It is more than just a picture; it tells the story of friendship, adventure and the unforgettable freedom that we are allowed to experience underwater. When you see our logo, remember that it creates a connection to the vastness of the Red Sea and the experiences that have shaped us. We look forward to sharing this passion with you and diving into new, exciting adventures!